Dr. Prafulla Kumar Padhi

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Name: Dr. Prafulla Kumar Padhi

Department: Management

Designation: Principal

Qualification: MBA, PhD in Management

Core Achievements:

  • I had started a Nodal Centre for Ph.D research in DAMITS, Rourkela under BPUT University in 2021.
  • Again, BPUT University has selected my candidature as Supervisor/ Co-Supervisor for Ph.D Program in the year 2025.

Teaching Experience: 

  • Associate Professor- Marketing and Operations Management, ASTHA SCHOOL OF MANAGEMENT, BHUBANESWAR, From Feb. 2024 to 31st July 2025
  • Assistant Professor- Marketing- Marketing of Financial Services, Pune Institute of Business Management, Pune, India, PGDM & MBA colleges in Pune, and accredited by NBA & NAAC From Feb. 2021 to 2024
  • Assistant Professor (Finance and Marketing and Operations Management (Special) H.O.D in Faculty of Management Studies Dr Ambedakar Memorial Institute of IT and Management Science (DAMITS), Rourkela, Odisha. (NAAC Accredited) From 4th August 2017 to 12th February 2021. Affiliated to Biju Patnaik University of Technology, Rourkela for MBA course, Affiliated to Sambalpur University, Burla

Paper Publications:

       Editor:

  1. Bookgram Publishers Multidisciplinary Academia Journal 

      Books:

  1. Basic Accounting and Finance for IT Professionals, Notion Press, ISBN: 0000000-49705-9 (2023)
  2. Bharat Diversity and Business Management, Notion Press, ISBN: 0000000-50038-3 (2024)
  3. Smart Kids, Smarter Screens: A Practical Guide for Raising Responsible and Resilient, Children in a Digital World Kindle Edition (2025)

      Research Articles:

  1. Dr. Prafulla Kumar Padhi (2025), Kalinga Skills in Manufacturing, Entrepreneurial Innovational Leadership: Facts and Frictions of Socio-Economic Development in Odisha, International Conference in INDAM-KJSIM INTERNATIONAL MSME CONFERENCE 2025, held in 12th and 13th September 2025 at School of Management, SOMAYA VIDYAVIHAR UNIVERSITY, Mumbai, Abstract Published in E-BOOK KJ SOMIYA, Mumbai, Nov.2025.
  2. Prafulla Kumar Padhi, Subash Chandra Nath, Vijaya Lakshmi Mohanty (2024): Religiosity, CSR A itude and CSR Behaviour of SME Executives in Odisha: A Review. AIMS Journal of Management, page 140-152, https://aimsjournal.com/pdf/ AIMS_Journal_of_Management_July_2024.pdf
  3. Dr. Prafulla Kumar Padhi (2025). Smart City and Tribal Economic Development: A Literature Review, Swadeshi Research Foundation A Monthly Journal of Multidisciplinary Research International Peer Reviewed, Refereed, Indexing & Impact Factor – 5.2, Ex- UGC S.N. 4990 ISSN : 2394-3580, Vol. – 12, No. – 1, November – 2024, Conference Special Issue 
  4. Dr. Prafulla Kumar Padhi (2025) Gau-Seva, Sustainability and Happiness: A Pathway to Holistic Well-Being (2025), Unnati International Journal of Multidisciplinary Scientific Research (U.I.J.M.S.R.) Peer  Reviewed – Refereed Journal & Impact Factor – 4.8, Double Blind, Monthly Journal ISSN : 2581- 8872, Vol. : 7, No. : 2, March – 2025, Conference Special Issue, page 29-37.
  5. Dr. Prafulla Kumar Padhi (2024): Study of business model canvas of temple economy: Local temple brand-economic development model, International Journal of Research in Marketing Management and Sales, E-ISSN: 2663-3337 P-ISSN: 2663-3329 www.marketingjournal.net IJRMMS 2024; 6(1): 185-188. https://www.marketingjournal.net/article/view/167/6-1-26
  6. Dr. Prafulla Kumar Padhi (2024): INFLUENCE OF VEHICLE MATRIX ON FMCG RETAILERS’ BUYING INTENTION, International Journal of Marketing Management,https://www.ijmm.net/ijmmadmin/upload/ijlbps_665d6a2d7b923.pdfISSN 2454-5007, www.ijmm.net Vol. 16 Issuse.2, June2024.
  7. Dr. Prafulla Kumar Padhi (2024): Analysis of Personal Selling Behavior and Consumer Psychology, Salesmanship for Luxury Products, International Journal of Business Marketing and Management (IJBMM), www.ijbmm.com,  https://www.ijbmm.com/paper/July2024/8340436638.pdf 
  8. Dr. Prafulla Kumar Padhi (2023): The Role of CSR in Real Estate Development: Impact on Project Marketing and Negotiations, Korea Review of International Studies, https://kristudies.org/vol-16-issue-10-sp/ 
  9. Dr. Prafulla Kumar Padhi (2023):Time Series Analysis: An Application of SARIMA Model in General Trade to Forecast Sales, Journal of University of Shanghai for Science and Technology 25(03), 55-68        
  10. Dr. Prafulla Kumar Padhi (2023):Agri-Micro Enterprises to Agri Start Ups Market Fit-Postal Code Model- A literature Study. Journal of Basic Science 23(3), 463-473
  11. Dr. Prafulla Kumar Padhi (2023):A Case Study on Ampro: The School Going Biscuits, GIS SCIENCE JOURNAL 10(3), 125-132
  12. Dr. Prafulla Kumar Padhi (2023): Impact of CSR, Smart City Projects on Economic Development in Odisha, Oeconomia Corpernicana (14 (1), 83-106.
  13. Niranjan Mohanty, Dr. Subash Chandra Nath & Dr. Prafulla Kumar Padhi (2022). Analytical Study of PSUs’ Environmental and Philanthropic CSR, Benefits to Local Beneficiaries in Odisha. YMER, YMER || ISSN: 0044-0477 VOLUME 21: ISSUE 8 (Aug) – 2022, PP- 660-675, 10.37896/YMER21.08/55
  14. Dr. Prafulla Kumar Padhi, Dr. Manoj Gadre, and Dr. Rajesh Devasia (2022). Impact of Informative and Persuasive on Personal Selling: BPL Mobile- A Case Study. International Journal of Innovative Research in Engineering & Management (IJIREM) ISSN: 2350-0557, Volume-9, Issue-5, October 2022 https://doi.org/10.55524/ ijirem.2022.9.5.8 Article ID IJIR-1256, Pages 59-63 www.ijirem.org.
  15. Dr. Prafulla Kumar Padhi (2020). Trends and Developments of Digital Marketing and Digital Ecosystem Model for Rural Market Growth in India. Journal of Critical Reviews’ http://www.jcreview.com/issue.php?volume=Volume%207%20&issue=Issue- 19&year=2020, 11123-11145).
  16. Dr. Prafulla Kumar Padhi (2022). Conative, Give Back to The Society: SELCO-A Social Entrepreneurship-Startups Case Study. YMER, Volume 21, Issue 12, Pages 1637-1645, YMER || ISSN : 0044-0477.
  17. Dr. Prafulla Kumar Padhi (2022). ADOPTION AND BENEFITS OF INSURTECH, CUSTOMER SATISFACTION, CUSTOMER RETENTION IN MOTOR
  18. INSURANCE: THE LITERATURES STUDY. Business, Management and Economics Engineering, Volume 20, Issue 2, Pages 1869-1884, Publisher VILNIUS TECH UNIVERSITY. ISSN: 2669-2481 / eISSN: 2669-249X2022 Volume 20, Issue 2.
  19. Barada Prasad Panigrahy, Subash Chandra Nath and Prafulla Kumar Padhi (2020), Activities, Marketing Strategies and Brand Performance of FPOS in Odisha – The Eastern State of India, International Journal of Management, 11(10), 2020, pp 1266-1287.
  20. Padhi, P.K. (2020). Employees’ participation in CSR, management: special reference to Odisha. International Journal of Indian Psychology, 8(2), 997-1003. ISSN 2348-5396     (e)| ISSN: 2349-3429 (p) | DIP:18.01.118/20200802, DOI:10.25215/0802.118. (UGC approved) Year 2019.
  21. Padhi, P. K., Nath, S. C., & Mohanty, V. L. (2019). Cow Dung, Social Responsibility and Economic Development of Tribal Women: A Case Study in Sundergarh District.  Orissa Economic Journal, Vol. 50, No. 1 & 2, Jan-June & July-Dec. 2018, pp 142-146.
  22. Padhi, P. K., Nath, S. C. (2019). CSR of MLM Companies in Odisha: Vestige A Case Study, International Journal of Research and Analytical Reviews (IJRAR) www.ijrar.org, IJRAR19K6551, © 2019 IJRAR June 2019, Volume 6, Issue 2, www.ijrar.org (E-ISSN 2348-1269, P- ISSN 2349-5138). (UGC Approved, UGC Approval: Journal No: 43602).
  23. Padhi, P. K., Nath, S. C., & Mohanty, V. L. (2018). Religiosity, CSR attitude and CSR Behaviour: An empirical study on SMEs of Ganjam District, Odisha. International journal of Indian Culture and Business Management, Vol. 17, No. 3, 2018 pp 359-382, Copyright © 2018 Inder science Enterprises Ltd, DOI: 10.1504/ JICBM.2018.10015363. 
  24. Padhi, P. K., Mohanty, V. L. & Nath, S. C. (2018). The influence of Western Ethics and Indian Philosophy on Corporate Social Responsibility -A Comparative Overview. International Journal of Human Rights and Constitutional Studies, Copyright © 2018 Inderscience Enterprises Ltd., 6, No.2,2018, pp108-125, https://doi.org/10.1504/ IJHRCS.2018.093983. 
  25. Nath, S. C., Padhi, P. K., & Mohanty, V, L. (2017). Consumer Response: Examining Religiosity, CSR Attitude, CSR Behaviour of SMEs Executives in Odisha. Journal of Marketing and Consumer Research, www.iiste.org, ISSN 2422-8451, An International Peer-reviewed Journal, Vol.33, 2017, pp 1-12.
  26. Padhi P. K., Nath, S. C., & Mohanty V. L. (2017). INTRINSIC AND EXTRINSIC RELIGIOSITY, SMES EXECUTIVE’S ATTITUDE & BEHAVIOUR TOWARDS CSR IN ODISHA. International Refereed Research Journal, www.researchersworld.com, Vol.– VIII, Issue –3(7), July 2017[41], Research World, Journal of Arts, Science & Commerce, ISSN: 2231-4172, Pp 41-51. UGC Approved Referred Journal –No. 10509, Notification No. F.1-2/2016(PS), Amendments dated 10th January 2017.
  27. Padhi, P. K., Nath, S. C., Mohanty, V. L. (2017). EXAMINING RELIGIOSITY, NON-RESPONDENT SMES EXECUTIVES’ ATTITUDE & BEHAVIOUR TOWARDS CSR IN ODISHA, IMPACT: International Journal of Research in Applied, Natural and Social Sciences (IMPACT: IJRANSS) ISSN (P): 2347-4580; ISSN (E): 2321-8851, Vol. 5, Issue 7, Jul 2017, 139-150, © Impact Journals, pp 139-149. (UGC Approved Journal: 40893).
  28. Padhi, P. K., Nath, S. C., & Mohanty, V. L. (2017). Impact of Religiosity, CSR Diversity on SME Executives’ Workplace Happiness in Odisha, National Conference on Happiness @ Workplace, December 14th and 15th 2017, Sri Sri University, Cuttack, Odisha, PARAMOUNT PUBLISHING HOUSE, ISBN  978-93-85101-28-1, pp 4-20. (Conference Paper)

CONFERENCE / SEMINAR ATTENDED AND PAPER PRESENTED:

  1. International Conference on Fostering Inclusivity for Future Sustainability: Global Perspective and Local Action (ICFIFS-2025)
  2. One Day International Conference on Multidisciplinary Research in Science, Technology and Society (ICMRSTS-2025)
  3. ONE DAY NATIONAL CONFERENCE ON MULTIDISCIPLINARY RESEARCH IN TRIBAL DEVELOPMENT IN INDIA: POLICIES AND PROGRAMS (ONLINE MODE) 2025
  4. Five days National Level Faculty Development Program (FDP) on Advanced Level Data Analysis Using SPSS, held from 20th to 24th March 2025.
  5. Faculty Development Program (FDP) on Fostering Academic Leadership (hybrid mode) conducted from 15th to 19th July, 2024 organized by Ganpat University, in collaboration with the Association of Indian Universities (AIU), India
  6. National Seminar on Information Technology and Management held on March 19-20, 2007, at Rabindra Mandap, Bhubaneswar, jointly organized by Sambalpur University and National Institute of Computer Education.
  7. 7th Kalinga Herbal Fair-2014, Berhampur, Ganjam, held on 20th to 24th December 2014.
  8. ODISHA ECONOMIC ASSOCIATION CONFERENCE, in association with CENTURION UNIVERSITY, Bhubaneswar, held on 21st, 22nd 2015.
  9. NATIONAL SEMINAR ON AGARIAN DISTRESS IN ODISHA, DEPARTMENT OF ECONOMICS, REVENSHAW UNIVERSITY, Cuttack, held on 20th March 2015.
  10. 8th Kalinga Herbal Fair-2014, Berhampur, Ganjam, (Govt. of Odisha) held on 27th 2015 to 1st December 2015.
  11. Regional Kalinga Herbal Fair 2014-15 at Rourkela, (Govt. of Odisha) held on 2nd to 6th January 2015.
  12. Regional Kalinga Herbal Fair 2014-15 at Rourkela, (Govt. of Odisha) held on 2nd to 6th January 2015.Awarded as best NGO.
  13. INCLUSIVE INDIA FORUM 2016, XAVIER UNIVERSITY, Bhubaneswar, held on 22 Jan.2016.
  14. ODISHA ECONOMIC ASSOCIATION CONFERENCE, GIET, Gunupur, held on 13th, 14th 2016.
  15. Regional Kalinga Herbal Fair 2016 at Rourkela, (Govt. of Odisha) held on 07th to 11th January 2016.
  16. FARM 2 FORM, “Seminar cum Exposition on Food Processing & Agribusiness potential of Odisha” The Journey towards Sustainable Agriculture, organized by Confederation of Indian Industry (CII) and MSME, Odisha.
  17. NATIONAL CONFERENCE ON GOOD GOVERBANCE AND PUBLIC POLICY, in association with Indian Council of Social Science Research, SRI SRI UNIVERSITY, CUTTACK, held on 4th & 5th Feb.2017. Paper Presented: Religiosity, CSR attitude and CSR Behaviour: An empirical study on SMEs of Ganjam District, Odisha.
  18. NATIONAL SEMINAR on DIGITAL INDIA: AN INITIATIVE TOWARDS TRANSFORMATION AND DEVELOPMENT” at Kalam Institute of Technology, Berhampur, Odisha by Department of Business Administration, held on 8th and 9th April 2017.
  19. NATIONAL CONFERENCE ON HAPPINESS & WORKPLACE, SRI SRI UNIVERSITY, Cuttack, in association with National HRD Network, Bhubaneswar Chapter, Held in 14th and 15th2017. Paper Presented: Impact of Religiosity, CSR Diversity on SME Executives’ Workplace Happiness in Odisha
  20. Golden Jubilee Conference of Odisha Economic Association, in association with NABAKRUSHNA CHOUDHURY CENTRE FOR DEVELOPMENT STUDIES, Bhubaneswar, held on 10th and 11th February 2018. Paper Presented: Cow Dung, Social Responsibility and Economic Development of Tribal Women: A Case Study in Sundergarh District, Odisha.
  21. NATIONAL SEMINAR on Topic: Legal Compliance – A tool for Hazard Management, held on 25th August 2018, at Dr. Ambedkar Memorial Institute of Industrial Safety, Rourkela.
  22. NATIONAL WORKSHOP ON RESEARCH METHODOLOGY IN SOCIAL SCIENCE, at SRI SRI UNIVERSITY, Cuttack, in association with ASSOCIATION OF INDIAN UNIVERSITIES, held during September 10-16. 2018.
  23. Two days’ NATIONAL SEMINAR on “Challenges and Benefits of Accreditation” on 15th and 16th December 2018. Organized by Dr. Ambedkar Memorial Institute of IT and Management Science, Rourkela.
  24. Organizing Committee Member NATIONAL SEMINAR on “Challenges and benefits of Accreditation”, held on 15th and 16th December, organized by Dr. Ambedkar Memorial Institute of IT and Management Science, Rourkela.
  25. Joint Organizing Secretary “One Day Regional Seminar on Employees Participation in Management” held on 31st August 2019, organized by Dr. Ambedkar Memorial Institute of IT and Management Science, Rourkela. Paper Presented: Employees’ participation in CSR, Management: Special reference to Odisha.
  26. Regional Investor Seminar- Spreading Awareness Through Education, Organised by Securities and Exchange Board of India, as on 19th September 2019 Venue: Radhika Regency, Rourkela, Time: 5.00 P.M to 8.00 P.M
  27. Joint Organizing Secretary One Day Regional Seminar on “IOT enabled smart living [IOTESL-2019], held on 27th September 2019, organized by Dr. Ambedkar Memorial Institute of IT and Management Science, Rourkela. Paper Presented: Examining the IOT, Cloud Computing adoption in HRM performance.
  28. One day Skill Development Training program, conducted by ENTREPRENEURSHIP CELL, IIT- KANPUR, IBTC INDIA, DC CRACKERS, Ref.ID: IBTC/DM410, organized in Dr. Ambedkar Memorial Institute of IT and Management Science, Jagda, Rourkela, held on 6th Nov.2019.
  29. One day WORKSHOP on Library Progression and Digitalization, held on 9th November 2019, organized by Dr. Ambedkar Memorial Institute of IT and Management Science, Rourkela.
  30. 5th NATIONAL SEMINAR ON “Innovation in Marketing-A Path to Overcome Economic Slowdown” 2020, 15th February, 2020, INDIAN INSTITUTE FOR PRODUCTION MANAGEMENT (IIPM), Kansbahal, Sundergarh. Paper Presented: Role of CSR of Micro, Small and Medium Enterprises (MSMEs) in Sustainable Economic Development
  31. National Webinar on “Ground based solutions for curbing economic slowdown of India during and after Corona pandemic situation” from 10th May, 2020 to 13th May, 2020 by Mahatma Gandhi Chitrakoot Gramodaya Vishwavidyalaya, Chitrakoot (MP).
  32. Online Workshop on Effective Digital Teaching & Learning Technologies, held on 12th May to 15th May 2020, organized by Sri Guru Tech Bahadur Khalsa College, Jabalpur.
  33. Online Faculty Development Program on topic” Emerging Trends in Teaching Technology” from 16th May to 20th May 2020, organized by Department of Education in association of Council for Teacher Education Foundation, Nagpur and GHG Khalsa College of Education, Gurusar, Sadhar, Ludhiana.
  34. One day International workshop by Department of Economics, PAHALWAN GURUDEEN GROUP OF COLLEGE, LALITPUR (U.P.), held on May 22, 2020.
  35. National Level Webinar on “IQAC & DEPARTMENT OF INVESTMENT MANAGEMENT, THAKUR COLLEGE OF SCIENCE & COMMERCE, MUMBAI, held on 23rd May 2020.
  36. Online seminars/conferences/FDP: 20 numbers
  37. Faculty Development Program on “ADVANCE RESEARCH METHODOLOGY & WRITING HIGH QUALITY RESEARCH PAPER FOR SCOPUS INDEX JOURNALS” at IIPM, Kansbahal, Rourkela, Odisha as a residential program sponsored by AICTE dated from 22nd to 27th Dec. 2020.RESEARCH & CONSULTING:  Research:
    • The study of rural infrastructure development fund (RIDF) NABARD, Impact evaluation in Odisha, association with IIT – KGP, in year 2015.
    • Coping With Changing Climate: The Role of Sustainable Use and Management of Traditional Water Harvesting System in Odisha and West Bengal in association with Indian Council of Social Science Research and IIT-KGP, in year 2015.

    Consulting:

    • BRAHMASHAKTI AROGYAM PVT. LTD, ROURKELA
    • Corporate Consulting from PIBM, Pune, India.
    • BIOSANS LIFE CARE, Odisha
    • SSS Agarbatti Industries, Odisha